Event report
Key Factors of Success for your Business Across East Africa
Hosted at ABC Expat
On Thursday June 15th, we held an informative and engaging panel discussion event in collaboration with ABC Expat.
The panel discussion featured prominent speakers from various industries who shared their experiences and expertise.
A big thank you goes to our five inspiring panelists who shared their point of view on Key Factors of Success for your Business Across East Africa's Ecosystems through their corporate experiences and to our member ABC Expat for hosting us
- Yassine Bakkari, Managing Director, L'Oréal East Africa
- Martha Mbugua, Partner, CDH Law
- Antoine Drouet, Founder and CEO, Mamy Eyewear
- Peter Momanyi, Tax Director, Mazars
- Dan G. K, Regional Director East Africa, ABC Expat
Key Highlights of the event:
Attendees were able to gain a deeper understanding of the economic landscape and its potential impact on their businesses, enabling them to make informed decisions for sustainable growth within East Africa's vibrant ecosystems.
The event provided valuable insights into the strategies for entering the Kenyan market successfully. The speakers emphasized the importance of understanding the local business environment, establishing strong partnerships, promoting sustainability, and leveraging technology . These discussions showcased the rich potential and innovation opportunities available in Kenya, encouraging businesses to explore and contribute to the country's growing economy.
Key points of the discussion:
- Importance of understanding the local market/customer
- Kenya's numerous opportunities as it is in exponential growth
- Criticality of having strong partnerships to start a business
- Advisors are key to helping and guiding in the creation of a business
About L'Oréal East Africa, CDH Law, Mamy Eyewear, Mazars, and ABC Expat:
- L'Oréal East Africa is the East African branch of the renowned multinational beauty and cosmetics company L'Oréal. It offers a wide range of products in areas such as skincare, haircare, makeup, and fragrance, operating globally with a strong presence in the beauty industry.
- CDH Law is a legal firm that provides comprehensive legal services to clients in various areas of law, including corporate, commercial, litigation, and intellectual property.
- Mamy Eyewear is a company that specializes in the design, production, and distribution of fashionable and high-quality eyewear products.
- Mazars is a global audit, accounting, and consulting firm that offers professional services to clients, including financial advisory, tax, and legal services, to support their business growth and compliance needs.
- ABC Expat is a company that provides strategic advice and operational support for organizations entering Africa's emerging markets.
The event concluded with a Q&A session with the speakers moderated by our Executive Director, Laure PAUGAM.
A big thank you to all in attendance!
