Coffee Meeting: Creating New Relevance as a Brand by Havas Media

Consumers are becoming increasingly complex and the COVID-19 situation has not helped. Brands have now been put to task to re-invent themselves. During the coffee meeting, Victor Murithi - Digital Director at Havas Africa and Carel Scheepers - Head of Strategy at Havas Africa and Phyllis Kinyanjui - Agency Operations director at Havas Africa shared insights on how brands can navigate this increasingly complex landscape to succeed by becoming more meaningful.